Clemens Lode

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About Clemens Lode

Clemens Lode is a management consultant with focus on agile project management methods (check out He likes to summarize his insights into books, check out his philosophy series "Philosophy for Heroes" here: His core approach to philosophy and management is that people need to be more aware of their limits and ultimately their identity and their vulnerabilities.

September 2019

August 2019

The Rules of Your Book


In non-fiction works, the rules of your book are simply the rules of reality. In order to have a consistent quality throughout your book, I recommend deciding early on how deeply you will be researching specific topics. #writing #agile

July 2019

Selecting Personas


When deciding for whom you are writing, come up with representative examples of people who will read your book. Apply names to make it more personal (and easier to remember). #marketing #agile #writing #publishing

June 2019

Starting a New Book


When deciding to start a book project, you have two options. You write a book that you want to hold in your hands or you write a book that you want to see others holding in their hands. #writing #agile

May 2019

Great Expectations


Your inner voice may argue that if only every 1,000th person in the country bought your book, you would be a millionaire, then it is time to challenge your inner statistician. #marketing #writing